Taking the right approach to cultivating a strong community is one of the best ways of growing your hardcore fan base.
There’s nothing that can top the stadium experience. But imagine if you could leverage mobile technology to enhance the fan experience.
At one time, the only thing that fans in the stands were holding in their hands during a live game was a pin, or a supporter’s flag. Now, it’s a phone.
While early 2020 seemed like the end of sports, it offered brands the opportunity to forge deeper relationships with their fans; reminding them that there’s more to it.
With all the 24/7 sports-focused mass media and social channels to engage with, there is no “true” off-season for a sports fan.
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